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Material Substitution


Switching out plastics for greener materials in fast fashion.


Whereas most sunglasses and cases utilise a lot of plastic, we wanted to create a sustainable line of eyewear and cases that didn’t rely on plastic.


Substituting bamboo, beech and cork over plastics allowed us to develop a more ecologically-friendly range of sunglasses and cases which were just as commercial with seasonal trends as a plastic counterpart would have been. By doing so, we mitigated the production of thousands of pairs of plastic sunglasses and stimulated the popularity of wooden frames.

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